by Flipkart Internet Pvt Ltd
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Flipkart was founded in 2007 by Sachin and Binny Bansal, two IIT Delhi alumni who left Amazon to build India's answer to online shopping. Headquartered in Bengaluru, the platform has grown to 450 million registered users with 180 million monthly active users, processing 5.5 million orders daily. Walmart acquired an initial ~77% stake in August 2018 for $16 billion — still one of the largest e-commerce acquisitions globally — and raised that to roughly 85% by 31 January 2024, paying $3.5 billion in the process to buy out minority shareholders including Tiger Global and Binny Bansal's remaining shares. The most recent figure Walmart has disclosed, in its FY2026 Form 10-K (Exhibit 21, filed 13 March 2026), puts its stake at approximately 84% as of 31 January 2026 — a dip from 85% that reflects routine dilution from employee stock plans, not a sale of Walmart's holding. Flipkart's core strength is its massive product catalog spanning electronics, fashion, groceries, and furniture, backed by India-specific innovations like cash on delivery, no-cost EMI, exchange offers, and SuperCoins loyalty rewards. The Big Billion Days annual sale routinely clocks $1B+ in GMV within a week. Flipkart Plus members get free delivery, early sale access, and priority customer support. The platform is free for buyers — revenue comes from seller commissions, advertising, and Flipkart Pay Later. For sellers, it's a competitive marketplace with fulfillment services (Flipkart Assured) that handle warehousing and shipping. Flipkart also owns Myntra (fashion), Cleartrip (travel), and Shopsy (social commerce), covering multiple verticals under one umbrella. In March 2026 Flipkart completed a long-running reverse flip, merging eight Singapore-registered holding entities into Flipkart Internet Pvt Ltd, which is now the group's India-incorporated holding company. The move cleared a Press Note 3 review triggered by Tencent's ~5% stake and was a structural precondition for an eventual domestic listing — though in May 2026 Walmart told Flipkart to shelve the IPO and its $2-2.5B pre-IPO round, prioritising EBITDA breakeven by FY27 instead. Importantly, redomiciling changed where the holding company is registered, not who owns it: Walmart's stake is unchanged. Flipkart is best suited for price-conscious Indian shoppers who want the widest product selection and aggressive deals, especially on electronics and smartphones. The ~84% Walmart ownership means it's not fully Indian-owned anymore — buyers who care about that distinction should note it. Product quality from third-party sellers remains inconsistent, and customer support can be hit-or-miss depending on the issue.
Flipkart
4.3/5 on Google Play Store — 4.34★ (displays 4.3) from 7.59 crore (75,921,529) ratings, 500M+ downloads, package com.flipkart.android, gl=IN — re-checked 29 Aug 2026. Previous entry said 7.53 crore. · Last verified 2026-09-12
Majority-owned by Walmart Inc., the American retail giant — not by any Indian company or the Indian government. Walmart first bought an initial stake it announced as 'approximately 77 percent' in May 2018 for $16 billion, a deal it detailed in its own SEC filing (Form 8-K, 9 May 2018) and closed that August after Competition Commission of India approval. Walmart then bought out more of the original shareholders: its FY2026 Form 10-K records the stake rising to approximately 85% by 31 January 2024, after Walmart paid $3.5 billion during that fiscal year to acquire shares from minority holders including Tiger Global and Binny Bansal. The most recent figure Walmart has disclosed is approximately 84%, as of 31 January 2026 (10-K, Exhibit 21, 'Significant Subsidiaries of Walmart Inc.', filed 13 March 2026). Walmart has not stated a reason for the one-point change from 85%. Flipkart was founded by two Indians and its team runs out of Bengaluru, but the entity holding the controlling equity is Walmart, headquartered in Bentonville, Arkansas.
Both yes and no, depending on which question you're actually asking. Flipkart was founded in India in 2007 by two Indian entrepreneurs, is headquartered in Bengaluru, and is run day-to-day by an India-based team. Its holding company may now be incorporated in India as well, but that part rests on press reporting rather than a document we could open ourselves: Flipkart is reported to have merged eight Singapore-registered entities into the India-incorporated Flipkart Internet Private Limited, with National Company Law Tribunal approval reported in December 2025 and Press Note 3 clearance — needed because of a foreign shareholder's stake — around March 2026. The most recent primary document we can actually check, Exhibit 21 of Walmart's FY2026 Form 10-K filed 13 March 2026, still lists the holding entity 'Flipkart Private Limited' as Singapore-incorporated as of 31 January 2026. That is consistent with the move completing after that date, but it does not confirm it. What it doesn't change is who holds the equity: Walmart Inc., incorporated in the United States, owns roughly 84% of Flipkart's shares as of 31 January 2026 (Walmart FY2026 Form 10-K). On a directory built around swadeshi — Indian-owned — alternatives, that's the fact that matters most: Flipkart is Indian-founded and Indian-operated, but it is foreign-controlled.
No. This mix-up happens because Flipkart and Amazon India are the two biggest rivals in the same market, not because there's any ownership link between them — Amazon has never held a stake in Flipkart. Flipkart's majority owner is Walmart Inc., which bought an initial ~77% in 2018 and has since raised that to approximately 84% (Walmart FY2026 Form 10-K, Exhibit 21, as of 31 January 2026). Amazon.com Inc runs its own, entirely separate India operation — Amazon India — which competes head-to-head with Flipkart for the same customers and sellers. If you're specifically looking for an Indian-owned option instead of either, see the alternatives question below.
Flipkart is an online shopping marketplace — electronics, fashion, groceries, furniture and more, sold by both large brands and third-party sellers, with delivery largely handled by Flipkart's own logistics arm, Ekart. It launched in October 2007 as an online bookstore and expanded from there; today it runs recurring sale events like Big Billion Days, offers Cash on Delivery and no-cost EMI, and has a loyalty layer called SuperCoins plus a paid membership tier (Flipkart Plus/Black) for free shipping and early sale access. It's free to browse and buy on — Flipkart makes its money from seller commissions and advertising, not from charging shoppers. The wider Flipkart Group also owns the fashion platform Myntra and holds stakes in Cleartrip (travel) and Shopsy (social commerce).
Sachin Bansal and Binny Bansal, launching in October 2007. Both were IIT Delhi computer science graduates who had worked at Amazon's Bangalore office before leaving to start their own online bookstore out of a rented Bengaluru apartment. Walmart's own 2018 acquisition announcement (SEC Form 8-K, 9 May 2018) confirms the founding year — 'Founded in 2007, Flipkart has led India's eCommerce revolution' — and names Binny Bansal as 'Flipkart's co-founder and group chief executive officer' at the time of the deal. Neither founder runs Flipkart today: Binny Bansal stepped down as Group CEO in November 2018, and Sachin Bansal sold his remaining stake to Walmart the same year and went on to found the financial services company Navi.
On hold, after visibly moving toward one through most of 2025 and early 2026. To clear the path for a domestic listing, Flipkart's board approved shifting its holding company's legal domicile from Singapore to India — the National Company Law Tribunal approved a merger of eight Singapore-registered Flipkart entities into the India-incorporated Flipkart Internet Private Limited (reported approved December 2025), with the final step, Press Note 3 clearance tied to a foreign shareholder's stake, coming through by around March 2026. A Flipkart statement quoted in that coverage, which we could not find on any Flipkart-owned page: 'We are grateful to the Government of India for its support and look forward to the next phase of Flipkart's growth as a fully Indian-domiciled company.' Indian and international business press then reported, in May 2026, that Walmart told Flipkart to shelve both the IPO itself and a planned $2-2.5 billion pre-IPO funding round, prioritising EBITDA breakeven by FY27 instead — a directive we could not find confirmed in any Walmart SEC filing or on its Q1 FY2027 earnings call (21 May 2026), which discussed Flipkart's delivery operations but not its listing plans. Bottom line as of August 2026: Flipkart is not listed on the NSE or BSE, and no draft IPO paperwork is public.
The closest to fully Indian-owned is JioMart, run by Reliance's Jio Platforms — Reliance holds roughly two-thirds of Jio Platforms directly, Mukesh Ambani-led, with a Reliance-controlled board. Meesho and Snapdeal are both India-founded and, since their own 2025 reverse-flips, India-incorporated with all-Indian boards — but neither is majority Indian-owned by shareholding: Meesho's foreign venture investors (Elevation, Peak XV, Prosus, SoftBank, Fidelity) collectively hold more equity than its Indian founders, per its October 2025 IPO filing, and Snapdeal's parent AceVector shows SoftBank alone holding a larger stake than the founders, per its December 2025 IPO filing. None of the three yet matches Flipkart's product catalogue or the scale of its Big Billion Days sale. If avoiding foreign shareholding specifically is the goal, JioMart is the nearest match; if 'founded, run and board-controlled from India' is enough, Meesho and Snapdeal qualify too.
Hand-picked videos to help you get started — tutorials, demos, and reviews.
Flipkart Se Order Kaise Kare | How To Order From Flipkart
Flipkart se shopping kaise kare | How to order from Flipkart app 2026
Flipkart EMI Kaise Use Kare | Order on EMI Without Credit Card 2026
Flipkart is a powerful Indian alternative to these international apps:
Yes, Flipkart by Flipkart Internet Pvt Ltd is an Indian alternative to Amazon. It offers similar functionality while being developed and maintained in India.Explore other Indian alternatives to Amazon →
Yes, Flipkart by Flipkart Internet Pvt Ltd is an Indian alternative to eBay. It offers similar functionality while being developed and maintained in India.Explore other Indian alternatives to eBay →
Yes, Flipkart by Flipkart Internet Pvt Ltd is an Indian alternative to Walmart. It offers similar functionality while being developed and maintained in India.Explore other Indian alternatives to Walmart →
Clues Network
ShopClues is a Gurugram-based value-focused online marketplace founded in 2011 for tier-2 and tier-3 city shoppers. Specialises in unbranded and budget goods — kitchenware, home essentials, fashion basics, and electronics — sold by thousands of small Indian sellers. Sunday Flea Market and daily deals built its viral reputation. COD across India, free for buyers, no subscription. Acquired by Singapore's Qoo10 in 2019. Best for extreme bargain hunters.
Nirmit Bharat (ONDC subsidiary)
Digihaat is ONDC's own shopping app — a buyer app on the Open Network for Digital Commerce, run by ONDC's wholly-owned subsidiary Nirmit Bharat. It is not ONDC itself, only one storefront onto the network: groceries, restaurant food, beauty, electronics and artisan goods from sellers who joined through separate seller apps. Free, 10L+ Play downloads, 4.5 from 14.4K Play reviews — but 1,494 of those are 1-star, and iOS sits at 3.9 from 438 ratings.
Reliance Industries
JioMart app is Reliance Retail's all-in-one grocery and online shopping platform — the digital storefront powering Reliance Smart and Reliance Fresh stores. Free delivery on every order, no minimum value or membership fee, plus 10-minute quick grocery delivery in select metros and scheduled delivery pan-India. Shop groceries, fashion, electronics, home & kitchen, furniture and beauty. Integrated with JioPay and Jio's 400M+ telecom subscribers. 100M+ Play Store downloads.
AceVector Limited
Snapdeal is a New Delhi-based value e-commerce marketplace, founded in 2010 and built for Tier-II and Tier-III India. Shop 15M+ everyday products across fashion, home decor, beauty, kitchen and general merchandise — 95% priced under Rs 1,000 — with COD, Hindi and regional language support. Used by 40M+ monthly actives, 86% of orders come from outside metros. 2.5M+ Play Store reviews. Operated by AceVector Limited, which has filed for an IPO and had not listed as of September 2026.
Tata Group
Tata CLiQ is Tata Group's premium online shopping platform launched 2016 by Mumbai-based Tata UniStore. 100M+ Google Play downloads. Operates Tata CLiQ Fashion (apparel, footwear, electronics) and Tata CLiQ Luxury (designer brands) with brand-warranty authenticity guarantee. Phygital model lets buyers pick up at partner stores. CLiQ Cash rewards and easy EMI. Free to use. Best for shoppers prioritising authenticity over rock-bottom prices.
Lightbooks Technologies
Aasaan is a zero-code headless commerce platform by Lightbooks Technologies of Hyderabad, helping SMBs and D2C brands launch fast storefronts without coding. Features include an AI website builder, mobile app generation, multi-channel selling, WhatsApp marketing, unified order management, built-in SEO and analytics. Two annual plans: Premium at Rs 19,999/year and Business at Rs 39,999/year, both with zero transaction fees.
