
Software • CleverTap
by CleverTap
Made in IndiaFreemiumCleverTap is an all-in-one customer engagement and retention platform from Mumbai, founded in 2013. It unifies real-time analytics, AI-powered segmentation, journey orchestration, and omnichannel messaging (push, in-app, email, SMS, WhatsApp) in a single dashboard. Processes 100B+ events monthly for HDFC Bank, Swiggy, PhonePe, and Groww. Best for mobile-first product and growth teams. Gartner Magic Quadrant Leader for Personalization Engines.
by WebEngage
Made in IndiaPaidWebEngage Analytics is the product and revenue analytics module of WebEngage, founded 2011 in Mumbai. Tracks user behaviour, events, funnels, cohorts, and revenue attribution across web and mobile apps. Tightly coupled with WebEngage's engagement suite — insights feed directly into journeys, segmentation, and multi-channel campaigns. INR billing with Indian GST. Trusted by 800+ brands including Unilever, Myntra, and Groww. Best for mid-market consumer brands.
CleverTap is a Made in India software app that serves as a powerful Indian alternative to Mixpanel. As a Swadeshi app, it supports India's Atmanirbhar Bharat initiative while delivering world-class features.
Your data stays within India
Indian timezone assistance
Optimized for Indian market
Mixpanel is a widely-used software platform globally. However, Indian businesses and individuals are increasingly choosing Made in India apps like CleverTap and WebEngage Analytics as their preferred Indian alternative to Mixpanel.
These Swadeshi apps are developed by Indian companies—CleverTap, WebEngage—offering competitive features while ensuring your data sovereignty, local customer support, and contributing to India's digital economy.

Discover 204+ Made in India software alternatives and support the Swadeshi movement.